Boutique Consulting Growth, Business Development, Leads Assessment, Professional Services, Market Strategy, Go to Market Strategy Kent Gring Boutique Consulting Growth, Business Development, Leads Assessment, Professional Services, Market Strategy, Go to Market Strategy Kent Gring

Reconnecting Strategy and Execution | MBB × Big 4 Lead Assessment Framework

A thought leadership white paper introducing a structured lead assessment framework that bridges MBB strategic insight with Big 4 execution rigor. Designed for consulting leaders, independent advisors, and boutique firms seeking to align strategy, delivery maturity, and scalable execution.

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Go to Market Strategy, GTM, Business Development, Big 4, Proposal Development, Strategy, Market Strategy Kent Gring Go to Market Strategy, GTM, Business Development, Big 4, Proposal Development, Strategy, Market Strategy Kent Gring

Integrating Business Development into Your Go-to-Market Strategy

Business development (BD) is the backbone of any successful Go-to-Market (GTM) strategy. In my latest GTM Guide, I explore how BD can integrate into GTM strategy, creating more scalable, actionable solutions for clients. Drawing from Big 4 and MBB consulting best practices, this guide offers practical advice to build a stronger GTM approach.

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